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Marketing Your Rental Property

HD photos and flexible showings reduce vacancy

Pensacola Area Leasing Specialists

We are experts on the Pensacola rental market and know what it takes to get your home leased fast. Our occupancy rate is 99%! On average, our properties rent in less than 14 days on the market.

During this time, you can expect us to be marketing your property, showing it to prospective tenants, answering potential tenant questions and communicating with you about activity. Together, we will ensure that your property is presented in its best light online and in person to get you a great tenant.

Professional Rental Market Analysis

Pricing the home correctly is one of the most important factors in getting it rented quickly. Overpricing the home will cause the property to rent less quickly, costing you time and money, and, often, it requires a price reduction anyways.

Our agents will complete a professional rental market analysis which combines market data with our professional knowledge of current market conditions to give you the most accurate rental price possible. This will get the home rented fast and for the most that the market will bear.

Professional Photos and Video Tours

99% of renters find their next home online. We market your property through several highly rated websites, including all the popular rental sites like Zillow and Trulia.

We take professional photos and video tours of our homes. If your property doesn’t look good online then prospective tenants will not want to come view it in person.

Pensacola Association of Realtors

We are members of the Pensacola Association of Realtors. We utilize the Pensacola MLS to showcase your property on and to over 3,000 local Realtors. This is an important tool that many property managers take for granted or skip because of the costs involved. Our leasing fee includes compensation to local Realtors as we want to do everything we can to help lease your property as fast as possible.

Large Network of Tenants

As we are the largest management company in the area, we have a huge network of current and prospective tenants. We have more applicants than we have available properties.

Showings and Easy Application Process

We facilitate property showings on vacant and occupied properties, both in person and via video tours of your property. With an easy online application and completely electronic leasing process, we make it easy for renters to apply for your home day and night.

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Welcome to Realty Masters of Florida

Pensacola Property Owner FAQs

Q: Why should I use a professional to manage my Pensacola home?

While the reasons our clients choose professional management vary, here are some of the key reasons people elect professional management over self-management:

  • We understand and apply the correct federal, state, and local laws, keeping you from making serious mistakes you don’t even know you are making.
  • We know the local market, have an extensive network of tenants ready to rent, and have advertising resources available to us at discounted rates. This allows us to effectively market your vacant home to prospective residents to get it filled faster.
  • Our screening tools are superior to the products available to the DIY landlord.
  • We conduct routine property evaluations. Many landlords underestimate the value of gaining access into the property while it’s occupied or properly documenting the property before and after tenants.
  • We handle maintenance and emergency repairs using licensed, insured vendors with proper worker’s compensation coverage.
  • We enforce collection of rents and serve the proper notices upon failure to pay.
  • After you add up the increased rent we can often command, the discounts you'll receive on advertising, and the company rate we get on repairs, you'll often make more money than if you managed the property yourself! As a plus, our fees are tax deductible.
Read More + Additional Owner FAQs
Welcome to Realty Masters of Florida

Propety Manager Resources

Should you manage yourself?

Take our Florida Landlord Tenant Law quiz to test your landlord tenant knowledge.

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In Depth Property Management Processes and Presentation

All of your questions answered in this extensive, 32 page presentation. Whether you're a new landlord or have been one for a long time, please review our processes on Leasing, Screening, Inspecting, Collecting Rent, Handling Maintenance, and Enforcing the Lease.

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Investor Blog

Our property managers and Realtor sales agents specialize in working with investor clients. Whether you are looking to purchase your first real estate investment property or already own a dozen, our staff has resources to help you achieve your real estate investment goals. Reach out to our team and let us know how we can provide Pensacola area real estate and Pensacola rental market resources and utilize some of the resources below in the meantime.

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